Leading Japanese restaurant group YO! Sushi has unveiled its brand new TV ad campaign showcasing a delicious range of new hot and cold regional speciality and street food inspired dishes paired with an edgy dance vibe. The TV ad directed and produced by Kent Lyons, features YO! Sushi’s new line-up of Japanese inspired dishes that’s designed to whet the appetite of millions of … [Read more...]
GREGGS Launches Mobile Reward app
Greggs has launched its new ‘Greggs Rewards’ mobile payment app designed to reward its customers for their loyalty whilst making shopping across its 1,700 shops more convenient, quicker and easier. No separate card needed The new rewards app is the first entirely digital loyalty scheme launched by a UK food-on-the go retailer that eliminates the need for customers to … [Read more...]
Roux Brew Shortlist drawn up
Round One of the search for a beer good enough to carry the Roux name has been completed, and a judging panel, headed by Michel Roux Jr and Albert Roux, have confirmed the shortlist for the Roux Brew. Alongside fellow judges Head Sommelier at Le Gavroche David Galetti, Greg Wallace co-presenter on the MasterChef series, Silvano Giraldin, Rachel Humphreys Head Chef at Le … [Read more...]
Fast Casual – All trends point this way
Fast Casual was first defined in the USA, has arrived here, and is the fastest growing sector of the UK eating out market. It sits between QSR and Full Casual dining restaurants, and includes some of the most exciting brands on the UK restaurant scene. But who are they, and what characterises them and produces such success? At Casual Dining last Thursday (27 February), Andrew … [Read more...]
The YBFs are back to celebrate talent driving Britain’s emerging food scene
The YBF Awards 2014 are open for another enthralling year of entries - in a nationwide search to discover, embrace and celebrate the unsung heroes that are set to shake up the food and drink world and become the faces of the future. Once referred to as the ‘big boy leaders of the food world’, The YBFs are famed for shining a spotlight on the boldest, the bravest and the … [Read more...]