We met with Daniel Nevitt, Group Marketing Director at Armourcoat to discuss how he is currently using social media as a cohesive part of his wider marketing strategy across 80 countries worldwide, so over to Daniel. "Armourcoat has a brand personality at the leading edge of design particularly with trends in colour and decorative finish. We have a global presence … [Read more...]
Burger King proposes ‘McWhopper’ collaboration with McDonald’s
It’s official. Burger King has extended an olive branch to McDonald’s, calling for a one-day ‘burger wars’ ceasefire on their longstanding rivalry. Burger King proposes that on Peace Day, September 21st, 2015 the two restaurants set aside their differences and unite to create the ‘McWhopper’ – a burger that combines all the tastiest ingredients from their signature sandwiches, … [Read more...]
Grantley Hall to become luxury hotel
Grantley Hall Ltd has recently acquired Grantley Hall. The Hall, dating back to the 17th century, is set in 30 acres of wooded parkland and grounds and will be transformed into a Luxury Country House Hotel and UK leading Spa together with exquisite formal gardens and a fine formal entrance with long drive running alongside the river Skell and lake. The development will … [Read more...]
London experiencing an “eating out” boom
Foodservice industry figures from global information provider The NPD Group show that London’s foodservice industry is flourishing thanks to consumers with a high tendency to spend. For the year ending June 2015, London accounted for 20.2% of the total £51 billion foodservice industry spend in Britain, meaning London alone contributed more than £10 billion. London also … [Read more...]
SIBA to partner Craft Beer Rising
The Society of Independent Brewers (SIBA) has become the official partner to the Craft Beer Rising show, to be held at Drygate Brewery in Glasgow on 4-5 September. The partnership will deliver exposure for SIBA in all publicity for Craft Beer Rising including advertising in the event programme, PR, email campaigns and social media. Becoming ‘the voice of British … [Read more...]