Premier Inn is to run a brand new £15 million multi-channel advertising campaign featuring Lenny Henry. The campaign was created by RKCR/Y&R and kicks off with a new TV commercial due to hit screens this Sunday (25 January). The advert is supported by press, outdoor, digital and social activity, The new campaign is the largest ever media spend from Premier Inn, and is … [Read more...]
Hampton by Hilton opens at London Gatwick Airport North Terminal
Hampton by Hilton London Gatwick Airport North Terminal has opened, taking the total number of Hampton by Hilton properties in the UK to 13. The hotel will be one of the UK’s most convenient airport hotels, with 192 guestrooms, a complimentary 24-hour gym facility, a boardroom that seats up to 16 delegates and a 24/7 snack area. Open to all fliers, the 24/7 snack area will … [Read more...]
Patron Capital acquires the Clarion Hotel IFSC Dublin
Patron Capital, the pan European institutional investor focused on property backed investments, has acquired the Clarion Hotel located in the International Financial Services Centre (or “IFSC”) in Dublin, a modern, 165-room, 4-star property which is very well located in central Dublin. The Hotel was acquired for €33 million. The Hotel was sold on the instruction of Kieran … [Read more...]
Bromley Town Hall to become boutique hotel
Cathedral Group Plc has exchanged contracts with the London Borough of Bromley to buy the Grade II listed Bromley Town Hall. As pictured above, this is a superb building that was once the centre of civic life in the town and the Group plans to turn it into a beautiful boutique hotel, wedding, conference and restaurant complex. The acquisition of the South Street car park next … [Read more...]
Starwood Capital Group acquires Four Pillars Hotels
A fund affiliated with Starwood Capital Group, a leading global private investment firm, has acquired UK hotel owner and operator Four Pillars Hotels. The transaction includes a portfolio of five owned and leased hotels and one managed hotel in Oxfordshire and the surrounding areas, comprising 863 rooms. The city of Oxford is one of the UK’s leading business and tourist … [Read more...]