Craig Martin has been appointed as the new General Manager at the White Swan Hotel, and during this short-time has already began to immerse himself into life in Alnwick.
Having already become a committee member of the Alnwick Chamber of Trade, Craig is determined to attract more local residents to The White Swan: “I’m looking to embrace the local people of Alnwick and build stronger relationships between the community and the hotel.
“Alnwick is a gorgeous, historic town with some great sights like Alnwick Castle, and The White Swan is proud to welcome visitors from across the UK and beyond, but we are much more than just a tourist hotel. It’s very important to get to know the local people and make sure they know that they are always welcome here at The White Swan.”
Craig has extensive experience in the hospitality industry, working his way up from Reservations Manager to Front of House Manager at Slaley Hall in Northumberland before spending two years as Hotel Manager at The New Northumbria Hotel. He then spent three years working as General Manager at The Vermont Hotel in Newcastle city centre. Craig joins The White Swan after a year as General Manager at Dream Apartments.
The White Swan will be hosting the British Titanic Society annual convention in April, with a party of 50 members booked to stay. The Olympic Restaurant at the hotel features original panelling, mirrors, ceiling and stained glass salvaged from RMS Olympic, the Titanic’s sister ship, making it an ideal centrepiece for the event.