In a world where smartphones are routinely used to buy products and services, messaging and chatting is a normal daily activity. Hotels are responding by creating new points of differentiation, and are developing advanced ways of personalising the guest experience in order to stay competitive.
Montcalm Luxury Hotels has recently introduced an innovative solution – “Ami”, a truly interactive live chat session that connects with potential customers in real time – and so far, it’s the only hotel group in London to do so.
Ami is a fully conversational artificial intelligence service that offers an additional – and unique – channel of communication to site visitors before, during and after their stay at The Montcalm Luxury Hotels. She can understand users’ intent and offer specific sales support by searching and checking availability, instantly connecting them with the reservations team by telephone, sending personalised emails, and much more. Customers can also use multiple platforms to access the chat, making it both convenient and efficient.
The Montcalm Luxury Hotels operate six boutique properties spread across the capital, and thanks to Ami, it’s now easier than ever for customers to find and book their stay via a chat interface.