This summer will see Londoners get their first chance to try Bite Me Burger Co., with the mini burger brand that has recently opened a new popup restaurant. Based within an existing Holborn restaurant, Bite Me Burger Co. is busy Making The World A Burger Place, with Chef Adam Rawson serving up a menu of mouth-watering mini burgers, available in boxes of up to a dozen!
A two time winner of London’s prestigious Slider Decider competition, Rawson has created a menu that combines well-loved burger classics with some more unusual flavour combinations. For example, the Beef Encounter (aged grilled beef patty, special burger sauce, American cheese, shredded lettuce, pickles) is a tribute to the Big Mac, while The BC (aged beef patty, cream cheese aioli, bacon, Brie, crispy onion) is Rawson’s version of a bacon cheeseburger.
For those who like their burgers a little more leftfield, the Duck Me (duck patty, truffle mayo, smoked hoisin, Swiss cheese, rocket), Pluck Me (buttermilk fried chicken, yuzu mayo, shredded lettuce, pickles) and Lambtastic (lamb and mint patty, cumin, smoked yoghurt, jalapeno, Stilton, aioli, watercress) all make for interesting alternatives to the classic beef patty. Meanwhile, the Veg Me option allows diners to swap out their patty for fried aubergine, so vegetarians needn’t miss out on any of the fun. On top of that, Rawson will regularly add seasonal specials to the menu, ensuring diners receive a steady stream of new favourites.
Fries come dusted with pink Himalayan salt, while there’s a nonburger alternative in the form of a traditional Hot Dog, topped with crispy onions, tomato sauce and American mustard. The drinks menu is dominated by a selection of thick, American style shakes, with flavours including Coconut, Peanut Butter and Oreo. Mini burgers will be served as Duos, Trios or Quads, allowing diners to mix and match their choices, while asharing feast of twelve mini burgers, four fries and four soft drinks will also be available for groups and for delivery.
Sharing a space with Cha Chaan Teng on Holborn’s Kingsway, the popup restaurant is the brainchild of David Michaels, who first designed the concept in Sydney back in 2007 and is also the author of burger bible The World Is Your Burger: A Cultural History(to be published in the UK on June 5).
Bite Me Burger Co. is owned by Andrew Hart, Paolo Manzi and Robert Manzi, who plan to follow up the popup with a permanent bricks and mortar site, set to launch in a West London location this autumn.