An independent association has been relaunched in Bristol that will focus on promoting and protecting the interests of hotels located in and around the capital of the West Country.
Called The Bristol Hoteliers Association, the non-profit organisation has reformed having provided guidance and help for those in the sector back in the 2000s.
With over 30 members already signed up, including some of the city’s largest hotels, it will work alongside, as well as lobby both the city council and national Government in order to attract more business to its members’ venues.
Chaired and managed by hotel general managers, the current Chairman is Mark Payne, General Manager at The Bristol Hotel on Harbourside.
It is hoped the group will now provide a forum where hotel owners and managers can highlight issues affecting their business and develop solutions in the best interests of all parties concerned.
Mark said: “With Greater Bristol possessing over 40 hotels and 4,000 rooms, maintaining high level occupancy is key to each venue’s on-going success but also that of the city’s overall economy and prosperity.
“Whether it’s the high-end or budget venue, collectively all the hotels located in Greater Bristol play a major role in the prosperity of the city and surrounding area.
“They employ thousands of people, use many local suppliers and act as a shop window when people and businesses are looking for somewhere to stay or host an event.
“We are committed to improving the quality and standard of hotel service delivered by our team members, and to continuously improve the standard of hospitality to benefit guests’ overall experience of the region.
“In addition we can provide expert advice and opinion on issues that will impact not only the sector but Bristol.
“Where necessary we will challenge decisions made both locally and nationally but in the interests of member hotels and venues as well as the city.
“We will also be looking to actively promote and support apprenticeships which we see as vital to the future prospects of the sector as well as providing opportunities for those wanting a rewarding and successful career.
“The plan is to hold regular meetings, conferences and social events. We also plan to establish our own hospitality awards where we will celebrate best practice in the sector.
“We now want as many venues to join the association as collectively we will be in a much stronger position to help shape the future of our fantastic city for generations to come.”