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Zonal’s partnership with digital charity box will turn pennies into pounds

By James Russell: Zonal’s partnership with digital charity box will turn pennies into pounds

September 8, 2016

Zonal Retail Data Systems has teamed up with Pennies, the digital charity box, to offer customers the opportunity to raise additional sums for their chosen charities.

Pennies allows consumers to round-up or top-up their card transactions with the small digital change going to good causes.  And in the five and half years since it was founded in the UK, Pennies has raised over £7million for more than 200 good causes across the country.

Zonal’s chief executive Stuart McLean said: “Being part of the hospitality industry we fully appreciate how charity fundraising sits at its very heart, so for Zonal it makes perfect sense to offer Pennies technology as part of our EPoS solutions.”

Already being used by high street hospitality brands such as Adnams, Ask Italian, Zizzi and Drake & Morgan, the partnership with Zonal will broaden Pennies’ reach.

Alison Hutchinson CBE, CEO of Pennies said: “The hospitality sector is a key area for Pennies to reach thousands more customers, offering them a chance to give their small change a big purpose. Pennies is now proven with many hospitality brands and we are therefore thrilled to partner with Zonal, the number one technology provider to this industry, who will help us unlock enormous new giving potential for UK charities.”

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