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London hotel performance driven by Rugby World Cup

By James Russell: London hotel performance driven by Rugby World Cup

October 20, 2015

STR Global’s preliminary September 2015 data for London, England, indicates mostly positive performance in the key performance metrics.

  • increases in supply (+1.7%) and demand (+1.6%);
  • a 0.1% decrease in occupancy to 89.2%;
  • a 6.5% increase in average daily rate to GBP 163.94; and
  • a 6.5% increase in revenue per available room to GBP 146.29.

Performance in London was driven mainly by the Rugby World Cup, which began on 18 September and will run through the end of October. Year-over-year RevPAR growth in the market moved into double figures on 16 September and remained in double figures for the duration of the month.

STR Global will release September 2015 results during the week of 26 October. The August edition of the STR Global Hotel Market Forecast is now available.

About STR Global

STR Global provides clients—including hotel operators, developers, financiers, analysts and suppliers to the hotel industry—access to hotel research with regular and custom reports covering Europe, Middle East, Africa, Asia Pacific and Central/South America. STR Global provides a single source of global hotel data covering daily and monthly performance data, segmentation data, forecasts, annual profitability, pipeline and census information. Hotel operators can join the surveys on a complimentary basis and benefit from free industry data. STR Global is part of the STR family of companies and is proudly associated with STR, STR Analytics and Hotel News Now.

For more information click here

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