W Amsterdam has announced Kristina Dolgova as its inaugural W Music Curator. A newly introduced role at W Hotels, the W Music Curator will bring what’s new and next in the dynamic music scene at each individual W property. Kristina will focus on identifying local music talent and scheduling a robust calendar of Happenings at W Amsterdam when the hotel opens this September.
Global Music Collective
Building on their passion for music, W Hotels recently announced the ‘Global Music Collective’; an exclusive group of leading music industry professionals led by W Global Music Director, DJ Becky Tong. Working closely with Producer / DJ Paul Blair and Becky, Kristina will set the stage for an amplified music experience, exposing guests to an energy and buzz that can only be found at the Lounge within the walls of W Amsterdam.
Using her knowledge and experience, Kristina will unveil some of the hottest sounds from across the world, from the moment guests step through the door they will be immersed in the vibrant and pulsating music scene at W Amsterdam.
Uncovering talents
W Hotels is known for exploring and discovering all that is new in music, with regular music programming and performances from talent including Mark Ronson, Sven Vath and The Magician – the new W Music Curator will work to uncover the biggest headline talents in Amsterdam.
After hundreds of people applied for the sought after position, Kristina impressed W Amsterdam with her unquestionable awareness of music culture and bold creativity, exemplifying the very essence of the W brand. With a versatile background and unparalleled experience within the entertainment industry having worked as a DJ bookings manager for renowned dance club Zouk, Kristina will amplify the hotels passion for music, elevating the guest experience by bringing to life the Lounge with exciting and compelling collaborations.
“The W Music Curator is a really exciting new role for W Hotels, enabling us to really bring to life one of our key passions.” said Igor Buercher, General Manager at W Amsterdam. “During our selection process for the perfect candidate, we were looking for someone with excellent in-depth knowledge of both the local music scene and the biggest international sounds, in order to create the perfect sound-track for guests staying at our hotel. Kristina proved to have excellent connections and a strong network with local tastemakers, along with a genuine enthusiasm to deliver the very best experience for guests, making her the ideal face and voice for W Amsterdam’s passion for music.”
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