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Continued growth for cask ale in 2015

By James Russell: Continued growth for cask ale in 2015

June 17, 2015

Cask Matters reports that new figures for the first quarter of 2015 show continued growth for cask ale, particularly premium cask ale.

The figures for 2014 had revealed that cask ale was in growth despite the slowdown in on-trade beer sales, with total sales of cask ale 2,204,000 barrels in 2012, 2,223,000 in 2013 and 2,248,000 in 2014.

Sales for the first quarter of 2015 show:

  • Premium cask sales this year up against the same time last year by 1.7% in January, 5.1% in February and 1.8% in March.
  • Standard and premium combined is up by 0.8% on Q1 2014.

This shows that cask is standing up well as total on-trade beer sales have continued to decline, down by -2.4% in the first quarter of 2015.

Premium ales strongest growth

Although standard ales still represent the largest part of the cask ale market, it is the premium ales (those ales over 4.1% ABV), that are continuing to show the strongest growth, demonstrating the move from session beers to stronger, premium beers amongst an increasing number of drinkers.

The figures are all taken from the British Beer and Pub Association Barrelage Survey.

For more information click here

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