BrewDog has announced plans to take its craft beer revolution stateside, having provisionally agreed a deal to build a new 100,000ft2 state-of-the-art craft brewery on a new site in Columbus, Ohio. The new site will ensure the maverick brewery can deliver the freshest beer to its North American beer fans and continue its phenomenal international growth.
In addition to the 100-barrel brew house, the 42 acres of land will house BrewDog’s US offices, a visitor centre, a craft beer restaurant and a taproom, accessible by road and cycle path.
Once opened, BrewDog will be brewing its full line-up of beers such as Punk IPA, Dead Pony Club and Jackhammer, as well as small batch special brews unique to the US brewery. By brewing within the United States, BrewDog will be able to deliver the freshest craft beer to its American beer fans as well as minimising its overall environmental impact.
BrewDog plans to employ over 100 people at the new location, as well as sending brand ambassadors from its Scottish brewery for secondments at the new site.
In addition to the new US brewery, BrewDog is planning to launch five flagship bars in the country’s craft beer hubs such as the West Coast, the North East and Florida.
BrewDog will help fund its Columbus project through Equity for Punks USA, an American crowdfunding scheme which will launch later this year and give American beer fans the opportunity to invest in BrewDog USA Inc. Further details on the share offering will be announced in the coming months.
BrewDog’s international expansion is a core focus for the brewery this year. Last week it announced the appointment of Andrew Hatherell, as its first Head of International Sales.
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