Langley’s No.8 Gin are pleased to announce they have agreed the exclusive gin partnerships with high profile events Badminton Horse Trails and Polo in the Park as part of a large scale consumer campaign focusing on a summer of G&Ts. The Langley’s Gin & Tonic Bar will also be at Henley Regatta and Cowes Week this summer.
Entering into a long-standing partnership with Gorilla Events, Langley’s No.8 Gin will be a super-premium Gin & Tonic bar to set-up at some of the UK’s most exclusive events starting with May’s Badminton Horse Trials shortly followed by London’s iconic Chestertons Polo in the Park.
Mark Dawkins, Langley’s No.8 co-founder, said: “We are now in our third year since launch and it’s set to be our most exciting yet. The events we have partnered with throughout 2015 are completely in-line with the brand and how we have portrayed our gin since launch. Being the exclusive gin partner served across such prestigious events alongside our very own Gin & Tonic bar gives us the opportunity to really raise our consumer profile in the super-premium spirits market.”
Working closely with Langley’s distillery, Langley’s No.8 Gin, named after the batch number that the team decided to produce, at 41.7% abv was developed specifically to deliver the ultimate G&T with all tonic waters.
With the popularity of the quintessentially British Gin & Tonic, Langley’s No.8 will be running a number of large consumer focused marketing campaigns aimed at the premium G&T market.
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