The Instore business of Compass Group UK & Ireland has secured a new catering and cleaning contract with national clothing and homeware retailer BHS to help enhance its consumer appeal and offer.
From July, the 1800 strong team will be operating cafes and restaurants at 171 BHS stores around the UK. This new contract comes as part of a multi-million pound project to upgrade BHS’ food and hospitality offerings and is in addition to Compass’ current cleaning contract with BHS.
Enticing new/exciting existing customers
The new agreement will see Instore, which provides restaurant and cafe food services to many of the UK’s most respected and loved retail brands, focus on enhancements that will entice new customers and excite existing customers. These include implementing a new food offer which focuses on ‘a taste of the classic and taste of the future’. There will also be extensive staff training across the estate and the appointment of several strategic roles to bring the offer to life, such as a Marketing Manager, Merchandisers and Development Chefs.
Andrew Barry, Managing Director, Eurest and Instore said: “We’re delighted to be partnering with BHS to deliver services for their restaurants and cafes, providing customers with great places to meet, eat and relax during a busy day shopping. We work closely with our clients to deliver innovative food offers and excellent customer service in a welcoming environment and we can’t wait to bring our concepts for BHS’ cafes and restaurants to life – enabling BHS to further enhance the customer experience.”
Darren Topp, Chief Executive Officer, BHS said: “This strategic deal will upgrade and improve dining options for our customers. We aim to surprise consumers with an expanded range of products and services and to return this iconic and very British brand to the hearts of people across the country. This partnership is part of a new journey for BHS.”
This announcement comes as BHS also reveals its commitment to a re-invigorated range of products in BHS stores, including market-leading lighting, quality and well-priced stylish clothing, childrenswear and school wear, as well as essential home items.
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