Starboard Hotels has completed the purchase of its first Scottish hotel, the 71-bedroom Holiday Inn Express Greenock (above) in Scotland. Just 20 minutes from Glasgow airport, the property is the latest addition to the company’s rapidly expanding portfolio, following the acquisition of the 58-bedroom Best Western Carlton Hotel in Blackpool last month.
The hotel owner, operator and developer, which already has a nationwide portfolio of hotels and hostels, including the multi award-winning Holiday Inn Express Burnley, is celebrating a stellar Q1 2015 and has ambitious plans for further expansion. It is actively looking for new UK hotels and sites.
Strong appetite for growth
Paul Callingham, managing director of Starboard Hotels, comments: “We are delighted to be expanding the Starboard portfolio. Scotland’s tourism industry has also been consistently strong, with the volume of trips, and spend, increasing year on year. Our appetite for growth remains strong in other major UK cities too.”
“The Greenock property is in a popular location, on the Clyde Coast, and it holds a high reputation amongst its guests. We believe we can add significant value to Greenock’s hospitality offering and we look forward to exploring our options in Scotland.”
Re-brand for Starboard Hotels
In line with its expansion, Starboard Hotels will undergo a rebrand that will encompass the brand’s core ethos of creating memorable travel experiences for its guests.
The new logo aims to reflect the company’s key values: unity, across all three business arms to deliver a well-rounded service and maintain a greater presence in the sector; stability, providing a consistent and reliable service to all stakeholders; and progressive, as the business grows in a sustainable way.
Paul adds: “We’re moving into a very exciting period with new opportunities taking us all over the UK which is why we will also strengthen our company’s philosophy through a brand makeover.”
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About Starboard Hotels
Starboard Hotels is an award winning owner and operator of franchised hotels under the world’s leading brands such as Holiday Inn Express (IHG), Days Inn (Wyndham) and Best Western. It also operates Edinburgh’s award winning 620 bed space luxury budget accommodation, Smart City Hostels.
Hotels in Starboard’s operating portfolio include the Best Western Carlton Hotel Blackpool, Days Inn Wetherby, Holiday Inn Express Greenock and the multi award-winning Holiday Inn Express Burnley.
Most recently, The Holiday Inn Express Burnley was presented with the IHG’s Developing People 2014 award for its outstanding achievements in encouraging people to pursue a career in the hospitality industry. The hotel has also been awarded the IHG Torchbearer 2010 EMEA Hotel award, won the category of Best Small Group Hotel Employer in Hospitality in 2013 and placed fourth in the Top 50 Best Employers in Hospitality at the Best Employers in Hospitality Awards the same year.
Starboard is accredited with Investors In People (IIP) and ISO 9001 and 14001.