Japanese restaurant group YO! Sushi has partnered with SSP, a leading provider of food and beverage outlets in travel locations worldwide, to launch an exciting new concept ‘YO! To Go’ in London’s Charing Cross Station this December.
The striking design of the new 10 cover kiosk is focused on making it quick and easy for Londoners and tourists alike to ‘Grab n Go’ authentic hot and cold Japanese food on the move through a key London travel hub.
The new YO! To Go menu will feature classic sushi boxes and YO! favourites, as well as newly developed YO! To Go dishes including traditional Japanese hot dishes (such as Beef Teriyaki, Chicken Katsu Curry and Vegetable Yakiudon), unique snack packs and a wide range of drinks to complete your takeaway meal – perfect for all types of meal occasions.
Bringing a slice of urban Tokyo to commuters
Vanessa Hall, CEO, at YO! Sushi said: “Charing Cross is a busy thoroughfare benefiting from high footfall from local office workers, residents and tourists. We are really excited to be launching our first YO! To Go standalone format and believe customers will enjoy our diverse range of authentic Japanese hot classics and sushi boxes on offer as well as our striking, cool design. We are delighted to be working with SSP again to bring a slice of urban Tokyo to all commuters at one of London’s busiest train stations.”
Lucy Knowles, Chief Marketing Officer SSP said: “We have developed a great relationship with YO! Sushi in the UK and overseas and we are very proud to be their partners in this first example of their new style of offer, YO! To Go. We are confident it will bring the YO! Sushi brand to an even wider audience in a fun, energetic way and we are looking forward to building on this launch.”
Keep up to date with the latest from YO! Sushi at www.yosushi.com or via Facebook or Twitter.