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TGI Fridays and Bookatable join forces

By James Russell: TGI Fridays and Bookatable join forces

September 26, 2014

TGI Fridays, the award winning restaurant chain, is now in partnership with Bookatable – Europe’s largest restaurant booking site – which is set to enhance the online booking experience at Fridays: guests are now able to make a reservation just two hours in advance at the brand’s 64 UK restaurants, compared to 24 hours previously.

TGI Fridays UK will join over 11,000 existing restaurants in more than 19 countries that work with Bookatable – a service which delivers millions of diners to restaurants every month. The technology allows users to browse restaurants based on a number of factors including location, cuisine and price.

Easier for guests to reserve at short notice

The easy to use, digital bookings system means that it will be even easier for Fridays’ guests to reserve a spot at the popular restaurant chain – in particular those who want to make a spontaneous reservation at just a few hours’ notice.

Karen Forrester, TGI Fridays UK CEO, commented: “We’re really pleased to be working with a brand as well established in its field as Bookatable. Technology’s a big priority for us as a business, and this is one of the logical next steps to improve the overall booking experience for guests. We’re really excited to see how much this will streamline reservations for diners and team members alike.”

Advantages of booking and table management technology

Joe Steele, CEO of Bookatable, commented “From high-street favourites to the finest Michelin-starred establishments, restaurants are increasingly aware of the advantages of having a comprehensive booking service and table management technology in place. We are delighted to now be working with TGI Friday’s to provide them with a solution to help fill their restaurants with diners at the right times and manage those reservations to deliver the best possible service to their customers.”

For more information about TGI Fridays, visit www.tgifridays.co.uk or www.fridays.com. Like on Facebook, follow on Twitter, or visit their YouTube channel.

For more information on Bookatable, visit www.bookatable.com

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