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Seasoned Events wins “Tower Bridge Events” management contract

By James Russell: Seasoned Events wins “Tower Bridge Events” management contract

May 13, 2014

Seasoned Events, the award winning event caterers, has been awarded an exclusive five year contract by the City of London Corporation as venue managers and sole caterers at Tower Bridge, London.

The venue, built in 1849, is said to be the world’s most famous bridge and has a number of event spaces which can be used for a range of events from exhibitions and conferences to Christmas and private parties.

Since 2009 Seasoned Events has been sole caterer for The Walkways – one of the venue spaces at Tower Bridge. At 45 meters above the Thames, both the north and south Walkways offer breathtaking views of the Docklands, Canary Wharf and Greenwich to the East; and the Tower of London, St. Paul’s Cathedral and the City to the West.

40% growth, revenue doubled

The focus on marketing the venue space, delivering great food and creating a unique experience at the Walkways has seen the number of events grow by 40% and revenue more than doubled since 2009. The strength of the product and service being delivered by the Seasoned team has also led to a string of awards which include three Gold awards for “Small Venue of the Year”, from Eventia and Event Magazine.

Joining up 3 event spaces

The City of London Corporation (CoLC) were keen to establish a single partnership and in doing so join-up the three very different event spaces within Tower Bridge. The review, managed as a formal tender, was open to the incumbent as well as new suppliers.

David Wight, Bridge Master said, “We are looking forward to developing our already-successful partnership with Seasoned Events. The company has been instrumental in growing the events business here over the last five years and we are excited to work with them across all event spaces at the Bridge to progress this even further.”

Colin Sayers, Managing Director of Seasoned Events said “This is an amazing achievement for the team. We have always been very pro-active and passionate in selling the Walkways and now we have the opportunity to use our experience across the whole venue to cross sell the various event spaces.

“We are doubling the on-site team to support our ambitious plans and are really pushing the boundaries to raise the bar in terms of quality and experience.”

For more information click here

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