HMA members and non-members can now book for the 2014 National Hotel Marketing Conference, the only conference in the UK which is 100% dedicated to hotel marketing.
The National Hotel Marketing Conference takes place on Wednesday 11th June at the Hilton St George’s Park, the Football Association’s new £100m centre of excellence near Burton-upon-Trent, Staffordshire. It is expected to attract over 200 hotel owners, general managers and marketing and sales managers, marketing consultants and suppliers to the industry.
The wide-ranging agenda includes:
- Successful social media strategies for the hotel industry
- The fusion of PR and social media marketing, and what it means for hoteliers
- How to really make the most of Twitter and Facebook
- Better Reputation Management for Hotels (it’s not all about TripAdvisor!)
- Targeting your Digital Marketing to turn one-off bookings into loyal customers
- Monetising your website for a better Return on Investment
- Getting more from the lucrative Weddings market
- How to make your Discount Deals more successful and keep your average rate high
Strong line up of speakers
Speakers this year include Peter Hancock, Chief Executive of Pride of Britain Hotels, Matthew Gardiner, Digital Marketing & Partnerships for Choice Hotels Europe, Cara Beggerow, Marketing Manager for East Anglia-based Gough Hotels, Justin Bowser, Director of conference sponsor HTK, Joel Brandon-Bravo, MD of Travelzoo, Ben Gateley, Director of leading social media agency Born Social, Paul Charles, CEO of Perrone Charles Communications who is also a former Marketing Director of Virgin Atlantic and Eurostar, and Pamela Carvell, President of the Hotel Marketing Association.
The Conference is supported by the Hotel Marketing Association and members of the Hotel Marketing Association can access special conference attendance rates by calling the conference office on 01904 438100 or visiting and booking at www.hotelmarketing.org.uk.