DoubleTree by Hilton has opened the doors to its latest upscale London hotel, situated in the heart of Chelsea. Jurys Inn Chelsea has re-branded and will operate as DoubleTree by Hilton London – Chelsea under a franchise agreement with Hilton Worldwide.
The hotel will continue to be owned and operated by Jurys Inn and present general manager Anthony Barrett and his dedicated team will continue to run the hotel on a day-to-day basis. John Brennan, CEO of Jurys Inn Hotel Group, said, “This new franchise venture will see our Chelsea hotel leverage its prime London location under the DoubleTree by Hilton brand, optimising future revenues and delivering exceptional service to our guests.”
The 172-room hotel, which has undergone a major refurbishment programme over the past six months, includes stylish new bedrooms and bathrooms complete with signature DoubleTree by Hilton amenities including the Sweet Dreams™ by DoubleTree sleep experience and CITRON Honey & Coriander by Crabtree & Evelyn® Bath Products.
The hotel will also offer room service and complimentary Wi-Fi for guests. The Grill restaurant will serve a redesigned menu in addition to the signature Wake Up DoubleTree Breakfast™. In keeping with DoubleTree by Hilton tradition, each guest will begin their stay with a warm chocolate chip cookie welcome. The cookies are freshly baked daily in-house using the DoubleTree by Hilton secret recipe.
John Greenleaf, global head, DoubleTree by Hilton, said, “DoubleTree by Hilton prides itself on a unique service culture called CARE which stands for ‘Create A Rewarding Experience’ and is our pledge to focus our attention on the details that can make a big difference for every guest. It is immensely exciting to witness a hotel of this quality join our burgeoning Central London portfolio, which now includes 10 hotels in the capital.”
DoubleTree by Hilton London – Chelsea is situated on Imperial Road, Imperial Wharf, London