In celebration of National Bed Month, 13 Holiday Inn Express hotels operated by Redefine|BDL Hotels are embarking on a mission to ensure guests get the perfect night’s sleep. From 17 March, the hotels will provide each visitor with a specially created Smart Sleep Kit to help boarders fall into the deepest possible sleep.
National Bed Month is a Sleep Council awareness campaign which promotes the importance of getting a better night’s sleep and the role a good bed and a relaxing environment play in achieving that.
On offer for National Bed Month
Each kit will include an eye mask, relaxing body lotion and a soothing herbal tea to help customers fall asleep.
For the duration of National Bed Month, sleepy guests will also receive a Spot on Slumber Guide which offers step-by-step instructions on how to set the perfect sleeping temperature and choose the most comfortable pillow.
For the month of March, visitors to the hotel will be encouraged to use their television set to set their alarm and put away mobile phones and other electronic gadgets which distract them from nodding off.
Guests will also receive a free breakfast as staff at Holiday Inn Express make sure guests kick-start their day with a balanced meal.
Participating Holiday Inn Express Hotels
- Antrim
- Dunstable
- Folkestone
- Greenock
- Leicester
- Limehouse
- Park Royal
- Ramsgate
- Rotherham
- Royal Docks
- Southwark
- Strathclyde
- Tamworth
About Redefine|BDL Hotels
Redefine|BDL Hotels, the UK’s largest independent hotel management company, develops and manages a diverse collection of 56 branded and private label hotel properties across the UK and Africa. Working in partnership with five of the most prestigious international hotel brands, including Hilton Worldwide, Best Western, IHG, Wyndham Hotels & Resorts and Starwood Hotels & Resorts Worldwide, the business is a driving force in the hospitality industry in the UK and abroad.
The company offers a wealth of hotel and project management expertise and currently has an annual turnover under management in excess of £200m. Redefine|BDL Hotels’ expert team of more than 80 hotel specialists operate from offices in London and Glasgow. The portfolio unites more than 6,000 rooms and 3,000 staff across the UK, Liberia and South Africa.
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