Last week’s budget saw the historic announcement that for the second year in a row beer duty would be cut by 1p per pint.
Camerons Brewery have passed this saving on to all its tenants and trade partners as a result of the duty changes, but within our own managed pub estate we have gone one stage further to celebrate these reductions.
Double donation to WaterAid
Across the 12 managed pubs in the Camerons retail estate customers will be given the choice to receive their 1p back or donate this to the WaterAid charity. In addition to this for every 1p donated Camerons will match this with a penny of their own.
Camerons Pub Estates & Operations Director Joe Smith Said “Following the cut in beer duty as announced by the Chancellor on Wednesday, it is only right that this saving was passed on to our customers. It is difficult to change price points in our pubs for the reduction of 1p so we came up with the solution of offering customers the opportunity to take their 1p saving or donate it to the WaterAid charity which Camerons supports. In addition we are matching every penny we receive from our customers with a penny of our own so we will raise some much needed funds to this fantastic charity”.
Changing lives by donating pennies
Chris Wainwright, Head of Communications for WaterAid said “We’re delighted that Camerons pubs are offering their customers the chance to do something good whilst enjoying a pint. Today there are over 768 million people without access to safe, clean water, a human tragedy that results in the needless deaths of over of 2000 children each day. Even a small amount of money can make a huge difference, so every pint really does count. We hope customers in Camerons pubs will raise a glass and help change lives by donating those pennies. That is something we can all drink to.”
Camerons 12 managed pubs, Aspire (Darlington, Redcar, Tynemouth), Head of Steam (Durham, Huddersfield, Newcastle), Blue Lounge (Scarborough), Cluny, Cluny 2, Tilleys (Newcastle), The City (Durham) and Central (Gateshead) will be running the 1p offer from Monday 24 March for two weeks.