Travelodge commissioned world renowned Liverpool artist Keith Smith to create a bespoke piece of artwork titled ‘Liverpool Rising’ – highlighting the city’s growth story during the recession – to mark this opening.
The 12ft long artwork is Keith Smith’s biggest commission to date and the city’s most up to date skyline portrait. It showcases the historic ‘Three Graces’ alongside the new architecture that has been erected in Liverpool’s skyline during the recession. The painting will be on permanent display in Liverpool Central Exchange Street Hotel for all guests to enjoy.
The 125-room property which is located at the junction of Tithebarn Street and Exchange Street, represents an £8 million investment and has created 30 new jobs within the community.
Liverpool Exchange Street Travelodge has been built in the former offices of Sun Alliance insurance. It is the Company’s 16th grade II listed hotel within the estate and offers rooms from £21.
Tyrone Pope, Travelodge Regional Director for the North said: “We are delighted to be opening our seventh hotel in the heart of Liverpool city centre. Today’s opening underpins our commitment to strengthen our presence in the UK’s top tourism city. During one of the hardest recession’s our country has faced, we have opened five hotels in Liverpool and tripled our room stock from 136 to 522 rooms. In total this represents an investment of £23 million and a creation of 100 new jobs.
“This investment supports the city’s great achievement of being the UK’s top destination for achieving the highest level of tourism growth during the recession. As key findings in our recent tourism study revealed Liverpool enjoyed a 23% rise in domestic visitors during the recession. In comparison, London only achieved a 4% growth increase.”
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