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Ibis hotels launches app that paints your sleep!

By James Russell: Ibis hotels launches app that paints your sleep!

March 5, 2013

Ibis, the hotel company that brought you the ‘buttock-shaped plunger test’ and the ‘human roller test’, now brings you the latest innovation in sleep technology: as National Bed Month kicks off, ibis has created the Sleep Art app available to download free on the app store today.

The Sleep Art app, available for new generation iPhones and the iOS 5 and 6 operating systems, captures movement and sounds from your night’s sleep and converts this data into virtual brush strokes so that when you wake your sleep is a work of art. It is fun, easy to use and designed to create a ‘happy sleep’.

Lisa Artis from the Sleep Council commented:

“You can spend up to 3,000 hours asleep every year, and a quality night’s sleep is key to maintaining our health and wellbeing. National Bed Month runs throughout March when we will lose an hour’s sleep as the clocks change to mark the start of British Summertime, so it is important to remember the value of a quality night’s rest. To be able to explore and compare our sleep patterns and turn the fantasy of our subconscious into a piece of art on such a creative and dynamic platform is hugely exciting.”

To start the app, the user sets the alarm clock and plugs in their iPhone before placing the iPhone on the mattress. As the user sleeps, the app runs throughout the night recording the sounds, movements, vibrations and senses of sleep through the app’s motion sensor. The sleeper is woken by Sleep Art’s gentle alarm clock music and discovers the work of art produced by his/her night’s sleep. Users can chart their picture’s progress minute by minute on the screen to see how the art was created during the night.

The art is stored in a virtual gallery so that users can compare each night’s sleep and share with the friends and family via email or Facebook.

Not the first Ibis product for sleep

Ibis will be the first economy hotel chain to offer an entertainment app but it is not the first time that the hotel group has developed a product for sleep.

Last year, after months of ‘buttock-shaped plunger testing’, ‘human roller testing’ and a sea of experts including doctors, sociologists and ‘bed boffins’, Ibis launched the Sweet Bed™ by ibis – specially designed bed and bedding – to ensure a happy sleep for guests around the globe.

The Sleep Art app is the virtual realisation of the Sleep Art robot created for ibis by ACNE in November 2012, which painted live art works following a motion sensor monitored night’s sleep in a specially created bed that toured across Europe .

With the creation of a new bed, nation-wide refurbishments of UK hotels and creative innovations in sleep art, ibis is leading the way in the budget hotel stay.

The Sleep Art app is free and aims to bring a bit of entertainment to peoples’ night’s sleep wherever they nap and shows that Ibis can give the best sleep in the economy segment.”

To view the latest Sleep Art from the app visit the ibis Sleep Art Facebook page

To download this app click here

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