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Hotel Prices up to 49% higher in the UK and Europe

By James Russell: Hotel Prices up to 49% higher in the UK and Europe

September 14, 2012

The monthly Trivago Hotel Price Index (tHPI) reports that hotel prices have dramatically increased across Europe compared to last month. An overnight stay in September will now cost an average of 105 pounds, compared to just 90 pounds in August. The most expensive locations are Venice (206 pounds per night, up 43 per cent) and Geneva (202 pounds, up 20 per cent). In the UK, with the exception of London and Edinburgh, prices have increased compared to this time last year.

London and Edinburgh prices fall

With the end of the London 2012 Paralympic Games and the Edinburgh Fringe Festival, prices in London and Edinburgh have decreased by 11 per cent and 33 per cent respectively, compared to August. On average, an overnight stay in London will now cost 162 pounds and one night in Edinburgh will cost 119 pounds. These prices are just 2%(London) and 3% (Edinburgh) higher than this time last year, showing prices in these two cities have now returned to normal.

Prices rise elsewhere in the UK

Compared to September 2011, hotel prices have increased throughout the UK. Out of the 13 major UK cities in the tHPI, the only city reporting no change is Glasgow, where one night will cost an average of 82 pounds. Every other city has higher prices than this time last year, with the largest increases in Brighton (115 pounds per night, up 20%) and Manchester (99 pounds, up 16%).

Prices in Europe increase by up to 49 per cent

The end of the summer season sees hotel prices increase an average of 17 per cent in major European cities, compared to last month. Out of the 22 main cities in the tHPI, only London and Copenhagen are showing decreases in their hotel prices compared to last month (down 11% and 4%, respectively).

Elsewhere, prices have risen as much as 49% when compared to August: this level of increase between August and September is higher than usual.

The Trivago hotel price index shows the average overnight accommodation prices for the most popular European cities on trivago. Prices for a standard double room are calculated on the basis of one million daily price inquiries for overnight hotel stays generated through the trivago hotel price comparison service. trivago stores all hotel requests for each month and therefore gives an overview of hotel accommodation prices for the upcoming month. The tHPI reflects the hotel prices within the European online hotel market: The overnight accommodation prices of over 100 online travel agents and hotel chains create the average hotel prices for cities, regions and countries within Europe.

About trivago

Travellers find the ideal hotel for the best price on www.trivago.co.uk. Trivago is an online metasearch site which compares hotel rates from over 500,000 hotels on over 100 booking sites worldwide; while also offering over 34 million integrated hotel reviews, accompanied by 14 million photos. Easily find the perfect hotel by using trivago’s various filters and sorting options. 18 million visitors per monthly use trivago to save an average of 35% per booking. Trivago was founded in 2005 and currently operates 30 international country platforms.

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