The world famous Playboy Club, which departed London’s Mayfair 30 years ago, is set to return with Iron Chef and Market Kitchen regular Judy Joo appointed as executive head chef.
The entertainment and gaming venue, managed by London Clubs International and Playboy Enterprises, will host a restaurant, cocktail bar, members lounge and private gaming rooms when it opens at its new location on Old Park Lane.
Judy Joo, who worked at Restaurant Gordon Ramsay, The Fat Duck and The French Laundry, will manage the operation of the venue’s restaurant, called The Dining Room.
The restaurant, as well as the club itself, will be run on a members only basis. It will serve Joo’s renowned and highly acclaimed modern Korean cuisine.
Joo comented: “My goal is to create a unique gastronomic experience that complements the club.
I am very excited to be working with LCI and Playboy on this venture, and am confident that with our combined experience and reputation, we will create the ultimate restaurant destination in the capital.”
Legendary return
The playboy Club first opened in 1966 in Park Lane, with regular guests including Joan Collins, Frank Sinatra, Roger Moore and other big name celebrities.
Playboy founder Hugh Hefner said its return marks a surge in popularity for the brand.
“With Playboy now more popular than ever, I look forward to our return to London and again sharing the notions that are celebrated in the magazine, the concept of good food and drink, pretty girls, and exciting entertainment,” he said.
The 17,000sqft venue will be spread over two floors, and is being designed by architects Jestico + Whiles.